Looking for CKA Creative?

Don’t fret. We’ve got some good news for you.

CKA is now Doubleknot Creative.

We’ve joined forces with veteran Seattle creative agency Blankslate Creative which means a bigger team, broader capabilities, and even better results for you.

Come on in, the water’s fine.

Looking for Blankslate Creative?

Don’t fret. We’ve got some good news for you.

Blankslate is now Doubleknot Creative.

We’ve joined forces with veteran Seattle design group CKA Creative which means a bigger team, broader capabilities, and even better results for you.

Come on in, the water’s fine.

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WORK
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2013 Summer Ad Campaign

Northwest Trek Wildlife Park

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They say not to mess with a good thing, but what if it could be even better? Already well known for their eye-to-eye wildlife attractions, the 2013 Summer Ad Campaign worked to change audience perceptions and reposition Northwest Trek Wildlife Park as the ultimate adventure destination for the whole family.

No matter what your real middle name may be, it’s always “Adventure” at Northwest Trek. Dynamic, in-action imagery of park visitors on zip lines and ropes courses, and a simple, strong, first-person headline anchored in bold type do the talking – and do it in the voice of the customer instead of the park’s. A set of memorable rhyming words finishes the message, hinting at the breadth of Northwest Trek activities by conveying the experience they offer.

Subtle animal silhouettes complete the scene and beckon visitors to come experience a whole new kind of adventure.

Components:

  • Campaign Concept
  • Print Advertising
  • Digital Advertising
  • Outdoor Advertising
  • Out-of-Home, Posters
  • Rack Card
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image description Posters
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