Looking for CKA Creative?

Don’t fret. We’ve got some good news for you.

CKA is now Doubleknot Creative.

We’ve joined forces with veteran Seattle creative agency Blankslate Creative which means a bigger team, broader capabilities, and even better results for you.

Come on in, the water’s fine.

Looking for Blankslate Creative?

Don’t fret. We’ve got some good news for you.

Blankslate is now Doubleknot Creative.

We’ve joined forces with veteran Seattle design group CKA Creative which means a bigger team, broader capabilities, and even better results for you.

Come on in, the water’s fine.

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WORK

Holiday Video 2013

Port of Tacoma

corner

The Port asked for our help to create a festive, non-denominational holiday video that would resonate with both domestic and international audiences, some of which don’t speak English. A challenge to say the least.

Reflecting the Port’s brand pillars—people, partnership, performance—our concept, “Hands Across the Port”, follows the journey of a single apple as it travels throughout the Port of Tacoma. As an iconic symbol of Washington state, the apple represents the Port’s “gift to the world”. The video features actual employees passing the apple from one person to the next throughout a variety of Port facilities and ultimately presenting it to the viewer.

Stylistically, we went for a more cinematic approach using rich tones, energetic pacing, shallow depth of field, focal changes and interesting perspectives and framing.

The final cut is quiet and understated, yet energetic and fun at the same time. A perfect way to wish their customers across the world the best in the new year.

Components:

  • Concept
  • Video