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    Corporate Website

    10.19.2012

    Over the past half century, Physio-Control has become the leader in defibrillation technology by listening to what EMS and hospital teams in the real world need. Now they’re evolving into something bigger: the industry’s premier emergency response company.

    As the agency of record, we’ve helped their brand evolve too, making sure it tells a new story effectively while continuing to reflect the company’s culture and commitment to the world’s lifesaving professionals.

    The design, organization, and voice of the new physio-control.com is the launching point for that story, which we’ve extended through collateral, advertising, and product naming, with much more to come.

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