Madlib – Mark’s Knotty New Year – 46
We predict that 2022 is going to be a wild ride, but we believe that with creative thinking, collaborative partnerships, and a bit of elbow grease, it can be a year of growth and innovation. Maybe, just maybe, twelve months from now, we’ll look back on this as the brainstorm that started it all!
Mark’s Knotty New Year MadLib
Mark:
“Bob, this pandemic has totally disrupted the plumbing industry. We need something innovative and huge for 2022.”
Bob:
“You’re right, and I might have just the thing! It’s a block, specifically designed to give old moms a better way to enjoy surfing!”
Mark:
“This will totally disrupt the plumbing category! It’ll be bigger than the the telephone! We’ll be on the cover of High Times!”
Bob:
“Kamala Harris would totally endorse this!”
Mark:
“We should call it Muffin!”
Bob:
“I like it… but what if we called it i-Muffin?”
Mark:
“Genius! We should call Doubleknot. They’re great at market penetration for really doglike doormen!”
Bob:
“Great idea, if they’re not too busy nose-picking…”
Mark:
“Now… we just need a killer tagline…”
Bob:
“How’s this: elevagé your sunshine?”
Mark:
“That’s solid… but what about ‘The only way to catapulted true joy.’ “
Bob:
“You are too good… but we’ll need an iconic logo too.”
Mark:
“Well, it’s gotta be a throbbing spider monkey, right?”
Bob:
“How could it be anything else! Let’s pop the champagne, 2022 is going to be a great year!”
Sometimes great things happen when we zig when they zag, embrace the imperfections, and just have a little fun. We hope this sends you into the new year with a bit of inspiration—or a least a chuckle. We’re grateful to have clients and partners like you who empower us to think creatively, strategically, and sometimes even a bit absurdly.
Warmest wishes for you and yours this holiday season,
– Your friends at Doubleknot Creative