Madlib – Melinda’s Knotty New Year – 36
We predict that 2022 is going to be a wild ride, but we believe that with creative thinking, collaborative partnerships, and a bit of elbow grease, it can be a year of growth and innovation. Maybe, just maybe, twelve months from now, we’ll look back on this as the brainstorm that started it all!
Melinda’s Knotty New Year MadLib
Melinda:
“Jim, this pandemic has totally disrupted the balloon industry. We need something innovative and hairy for 2022.”
Jim:
“You’re right, and I might have just the thing! It’s a sweatpants, specifically designed to give boomers a better way to enjoy diving!”
Melinda:
“This will totally disrupt the balloon category! It’ll be bigger than the World War II! We’ll be on the cover of PLayboy!”
Jim:
“Dylan McDermott would totally endorse this!”
Melinda:
“We should call it Macho!”
Jim:
“I like it… but what if we called it i-Macho?”
Melinda:
“Genius! We should call Doubleknot. They’re great at breakdancing for really weird Boss Baby!”
Jim:
“Great idea, if they’re not too busy Doodle…”
Melinda:
“Now… we just need a killer tagline…”
Jim:
“How’s this: Randomize your Sausage?”
Melinda:
“That’s solid… but what about ‘The only way to Stretch true Glee.’ “
Jim:
“You are too good… but we’ll need an iconic logo too.”
Melinda:
“Well, it’s gotta be a Tackling Sloth, right?”
Jim:
“How could it be anything else! Let’s pop the champagne, 2022 is going to be a great year!”
Sometimes great things happen when we zig when they zag, embrace the imperfections, and just have a little fun. We hope this sends you into the new year with a bit of inspiration—or a least a chuckle. We’re grateful to have clients and partners like you who empower us to think creatively, strategically, and sometimes even a bit absurdly.
Warmest wishes for you and yours this holiday season,
– Your friends at Doubleknot Creative