Madlib – Paula Thurman’s Knotty New Year – 48
We predict that 2022 is going to be a wild ride, but we believe that with creative thinking, collaborative partnerships, and a bit of elbow grease, it can be a year of growth and innovation. Maybe, just maybe, twelve months from now, we’ll look back on this as the brainstorm that started it all!
Paula Thurman’s Knotty New Year MadLib
Paula Thurman:
“Mark Anderson, this pandemic has totally disrupted the Writing industry. We need something innovative and Beautiful for 2022.”
Mark Anderson:
“You’re right, and I might have just the thing! It’s a Doorbell, specifically designed to give Senior a better way to enjoy Birdwatching!”
Paula Thurman:
“This will totally disrupt the Writing category! It’ll be bigger than the Telephone! We’ll be on the cover of People!”
Mark Anderson:
“Taylor Swift would totally endorse this!”
Paula Thurman:
“We should call it Bingle!”
Mark Anderson:
“I like it… but what if we called it i-Bingle?”
Paula Thurman:
“Genius! We should call Doubleknot. They’re great at Product naming for really Gigantic Program manager/Nurses!”
Mark Anderson:
“Great idea, if they’re not too busy Wearing black…”
Paula Thurman:
“Now… we just need a killer tagline…”
Mark Anderson:
“How’s this: Catalyze your Peacock?”
Paula Thurman:
“That’s solid… but what about ‘The only way to Watching true Happiness.’ “
Mark Anderson:
“You are too good… but we’ll need an iconic logo too.”
Paula Thurman:
“Well, it’s gotta be a Looking Giraffe, right?”
Mark Anderson:
“How could it be anything else! Let’s pop the champagne, 2022 is going to be a great year!”
Sometimes great things happen when we zig when they zag, embrace the imperfections, and just have a little fun. We hope this sends you into the new year with a bit of inspiration—or a least a chuckle. We’re grateful to have clients and partners like you who empower us to think creatively, strategically, and sometimes even a bit absurdly.
Warmest wishes for you and yours this holiday season,
– Your friends at Doubleknot Creative