Madlib – Scott’s Knotty New Year – 43
We predict that 2022 is going to be a wild ride, but we believe that with creative thinking, collaborative partnerships, and a bit of elbow grease, it can be a year of growth and innovation. Maybe, just maybe, twelve months from now, we’ll look back on this as the brainstorm that started it all!
Scott’s Knotty New Year MadLib
Scott:
“Manoj, this pandemic has totally disrupted the Financial Planning industry. We need something innovative and super for 2022.”
Manoj:
“You’re right, and I might have just the thing! It’s a mutual fund, specifically designed to give soccer moms a better way to enjoy rafting!”
Scott:
“This will totally disrupt the Financial Planning category! It’ll be bigger than the Super Bowl LI! We’ll be on the cover of Fantasy Football Index!”
Manoj:
“Ian Allen would totally endorse this!”
Scott:
“We should call it Snarky!”
Manoj:
“I like it… but what if we called it i-Snarky?”
Scott:
“Genius! We should call Doubleknot. They’re great at Brand Awareness for really Scary Football Players!”
Manoj:
“Great idea, if they’re not too busy watching 1960 French Filims…”
Scott:
“Now… we just need a killer tagline…”
Manoj:
“How’s this: synergize your office?”
Scott:
“That’s solid… but what about ‘The only way to run true sad.’ “
Manoj:
“You are too good… but we’ll need an iconic logo too.”
Scott:
“Well, it’s gotta be a reaching aardvark, right?”
Manoj:
“How could it be anything else! Let’s pop the champagne, 2022 is going to be a great year!”
Sometimes great things happen when we zig when they zag, embrace the imperfections, and just have a little fun. We hope this sends you into the new year with a bit of inspiration—or a least a chuckle. We’re grateful to have clients and partners like you who empower us to think creatively, strategically, and sometimes even a bit absurdly.
Warmest wishes for you and yours this holiday season,
– Your friends at Doubleknot Creative