Madlib – Teresa’s Knotty New Year – 38
We predict that 2022 is going to be a wild ride, but we believe that with creative thinking, collaborative partnerships, and a bit of elbow grease, it can be a year of growth and innovation. Maybe, just maybe, twelve months from now, we’ll look back on this as the brainstorm that started it all!
Teresa’s Knotty New Year MadLib
Teresa:
“Tim, this pandemic has totally disrupted the Wine industry. We need something innovative and Juicy for 2022.”
Tim:
“You’re right, and I might have just the thing! It’s a Canned wine, specifically designed to give Overworked parents a better way to enjoy Swimming!”
Teresa:
“This will totally disrupt the Wine category! It’ll be bigger than the Implosion of the Kingdome! We’ll be on the cover of Sunset Magazine!”
Tim:
“Rod Stewart would totally endorse this!”
Teresa:
“We should call it Chewie!”
Tim:
“I like it… but what if we called it i-Chewie?”
Teresa:
“Genius! We should call Doubleknot. They’re great at brand awareness for really Atrocious typesetter!”
Tim:
“Great idea, if they’re not too busy watercolor…”
Teresa:
“Now… we just need a killer tagline…”
Tim:
“How’s this: pivot your Trophy?”
Teresa:
“That’s solid… but what about ‘The only way to Designate true Elation.’ “
Tim:
“You are too good… but we’ll need an iconic logo too.”
Teresa:
“Well, it’s gotta be a Singing Donkey, right?”
Tim:
“How could it be anything else! Let’s pop the champagne, 2022 is going to be a great year!”
Sometimes great things happen when we zig when they zag, embrace the imperfections, and just have a little fun. We hope this sends you into the new year with a bit of inspiration—or a least a chuckle. We’re grateful to have clients and partners like you who empower us to think creatively, strategically, and sometimes even a bit absurdly.
Warmest wishes for you and yours this holiday season,
– Your friends at Doubleknot Creative