Madlib – Todd’s Knotty New Year – 39

We predict that 2022 is going to be a wild ride, but we believe that with creative thinking, collaborative partnerships, and a bit of elbow grease, it can be a year of growth and innovation. Maybe, just maybe, twelve months from now, we’ll look back on this as the brainstorm that started it all!

Todd’s Knotty New Year MadLib

Todd:

“Logan, this pandemic has totally disrupted the cattle hoof trimming industry. We need something innovative and putrid for 2022.”

Logan:

“You’re right, and I might have just the thing! It’s a veterinary, specifically designed to give gen z a better way to enjoy cliff diving!”

Todd:

“This will totally disrupt the cattle hoof trimming category! It’ll be bigger than the signing of the Declaration of Independence! We’ll be on the cover of GQ!”

Logan:

“Martin Short would totally endorse this!”

Todd:

“We should call it Gary!”

Logan:

“I like it… but what if we called it i-Gary?”

Todd:

“Genius! We should call Doubleknot. They’re great at spinning a sign on the street corner for really impressive cowhands!”

Logan:

“Great idea, if they’re not too busy licking the last bit of yogurt from the bottom of the carton…”

Todd:

“Now… we just need a killer tagline…”

Logan:

“How’s this: aggregate your hippy?”

Todd:

“That’s solid… but what about ‘The only way to jetison true anguish.’ “

Logan:

“You are too good… but we’ll need an iconic logo too.”

Todd:

“Well, it’s gotta be a prevaricating heifer, right?”

Logan:

“How could it be anything else! Let’s pop the champagne, 2022 is going to be a great year!”

Sometimes great things happen when we zig when they zag, embrace the imperfections, and just have a little fun. We hope this sends you into the new year with a bit of inspiration—or a least a chuckle. We’re grateful to have clients and partners like you who empower us to think creatively, strategically, and sometimes even a bit absurdly.

Warmest wishes for you and yours this holiday season,

– Your friends at Doubleknot Creative